I think Lacrae has got Christian rap genre on lockdown. This is his 6th album, and is going to be his biggest selling album, according to the projections I am reading right now. According to hitsdailydouble.com, based on the first day sales of his Gravity album, Lacrae is projected to sell between 65-70k first week. The album (Gravity) dropped last week Tuesday: Sept 4th.
I think those are huge first week sales for a Christian Rapper...you have to note that not everyone listens to faith based rap, so for him to sell that much is really impressive. I know he has really been consistent, and has been building a fanbase for a while now, but I am pretty sure his performance in the last B.E.T Cypher gave him a lot of exposure. This is is going to be his highest debut...his highest first week sales before now was in 2010, with Rehab, which sold 25,000 copies in its first week.
Now, you know why I consider this a huge improvement. Congratulations to him. Read more on it below-
Matchbox Twenty should debut at #1 next week with a total just into six digits--and that'll easily be enough to give it the top spot next Tuesday. Fighting it out for #2 will be the full-length debut from rockers Imagine Dragons (an EP has been out since May) and the latest from Christian hip-hop artist Lecrae (we didn't either). Here's how the not so pretty picture headed into the weekend: * Matchbox Twenty (Atlantic) 100-110k * Lecrae (Reach) 65-70k * Imagine Dragons (Interscope) 65-70k (HITS Daily Double)
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